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More Young Families Delay Buying Life Insurance

LAS VEGAS, Oct. 03, 2018 (GLOBE NEWSWIRE) -- Millennial families are not buying life insurance at nearly the pace of previous generations. A new survey by SE2, a leading technology and third party administration company focused on the North American life and annuity insurance industry, indicates..

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How to Use YouTube to Generate Leads

You’ve heard us talk about video – a lot. But what you really want is leads. Here’s how to combine what prospects want (video) with what you want (leads) and turn your YouTube channel into an evergreen lead source.

YouTube is the second largest search engine in the world. It started out as a..

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Love & Recognition: National Membership Day Case Study

If you're using the Internet and researching better ways to develop leads, the likelihood is you've stumbled across companies such as HubSpot that tout the benefits of inbound marketing over cold calling. In fact, proponents of digital marketing will tell you that cold calling is not only an..

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Work From Home is Great – but Don’t Lose the Team

 

Those of us at Insurance Nerds are huge advocates for Work from Home opportunities.  However, arguments tend to center on what Millennials want and the increased productivity of working at home. There is a potential shadowy side to this in-demand perk: losing a sense of camaraderie. Part of me..

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The Struggle Is REAL- From Peas to Financial Freedom

Jeffery Hill became a NAIFA member after just six months in the business in 2009.  He read that NAIFA agents make 59% more premiums than agent who do not belong to NAIFA.  He liked these odds and he realized early on in his career that he did not need to be smarter than the system, he just..

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The Investing Identity of Ultra-Wealthy Millennials

OppenheimerFunds and Campden Research, a division of Campden Wealth, recently published “Coming of Age,” a study that examines the investing identity of the next generation of wealthy families in North America.

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LGBTQ Pre-Retirees and Retirees Express Need to Preserve Retirement Savings But Take More Investment Risk

Compared to other retirees and pre-retirees, lesbian, gay, bisexual, transgender, queer or questioning (LGBTQ) Americans are more inclined to see a need to preserve their retirement savings yet are more likely to take bigger risks when it comes to investing, according to a new study from..

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Approaching Prospects

The word, “keywords” is “digital marketing speak” for a group of words that online users use when performing searches for a wide range of goods and services. These keywords have a higher value than other words and usually point to the information the online user is looking for. In the same vein,..

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Email Marketing FAQs

Email marketing how-to articles are great – we’ve done quite a few. But every article always leads to more questions, so we’re answering the most common ones here.

Email marketing is a moving target. Technology and consumer behavior changes over time, so no one can say they've mastered it...

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Archetypes of Modern Insurance Professionals

 

A few months ago, I found myself in the position of having become so visible in the insurance industry that I was getting a few requests for career advice each week. I was spending too much time emailing back and forth setting up phone conversations, figuring out time zones and available..

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